Thursday, September 15, 2011

Top 10 list: Best uses for NYC Bike Share Ads

In my last post, I discussed smart, Translinear opportunities for New York City’s planning bike share program.  Of course, I can’t waste this opportunity for good schtick, so in homage to David Letterman, here’s my top 10 list of how 10 New York icons might use the ads:

10. 1-800-LAWYER: “Property of NYC.  If stolen (by you), call 1-800-LAWYER.”

9. Hospital for Special Surgery: “You can TOTALLY jump over cabs on this bike.”

8. Ollie’s Chinese Restaurants: “Ours comes with General Tso’s Chicken.”

7. The New York Mets: “Plenty of room in the stadium for you and your bike.”

6. Duane Reade: “Sore yet?  We’ve got Tylenol.”

5. The MTA: “For $2.50, we’ll take you anywhere in the city.  NO SWEAT.”

4. The Knicks: “Bikes are for losers.  Take it from the experts.”

3. Metropolitan Museum of Art: “We applaud you for not stepping on Degas.”

2. Dr. Z: “You skin should be clear, even if traffic isn’t.”

1. Katz’s Deli: “Enough with the cycling already.  You could use something to eat.”

Let’s see yours in the comments below.

1 comment:

  1. You've saved money. You've burned calories. You've earned it. Zabars.